{
  "title": "Lebanon Website Benchmark, first edition (November 2026)",
  "author": "Joe Boulos",
  "report": "https://www.joeboulos.com/en/lebanon-website-benchmark",
  "edition": "2026-11",
  "measuredOn": "2026-11-06",
  "frozenAt": "2026-11-06T09:51:47.033Z",
  "audits": {
    "runs": 4,
    "from": "2026-11-06T09:52:48.736Z",
    "to": "2026-11-06T12:52:01.918Z",
    "lighthouse": "13.6.0"
  },
  "sampled": 60,
  "excludedAfterFreeze": 1,
  "measured": 58,
  "overall": {
    "measured": 58,
    "performance": {
      "median": 62.75,
      "poor": 11,
      "needsImprovement": 40,
      "good": 7
    },
    "accessibility": {
      "median": 84,
      "below90": 46
    },
    "contact": {
      "reviewed": 57,
      "onHomepage": 45,
      "oneTapAway": 8,
      "notFound": 4,
      "homepageTappable": 34,
      "homepageTextOnly": 11,
      "whatsappAnywhere": 12,
      "formAnywhere": 18
    }
  },
  "sectors": [
    {
      "sector": "retail",
      "measured": 12,
      "performance": {
        "median": 63,
        "poor": 2,
        "needsImprovement": 9,
        "good": 1
      },
      "accessibility": {
        "median": 78,
        "below90": 8
      },
      "contact": {
        "reviewed": 12,
        "onHomepage": 12,
        "oneTapAway": 0,
        "notFound": 0,
        "homepageTappable": 11,
        "homepageTextOnly": 1,
        "whatsappAnywhere": 4,
        "formAnywhere": 2
      }
    },
    {
      "sector": "hospitality",
      "measured": 11,
      "performance": {
        "median": 55.5,
        "poor": 4,
        "needsImprovement": 7,
        "good": 0
      },
      "accessibility": {
        "median": 77,
        "below90": 10
      },
      "contact": {
        "reviewed": 11,
        "onHomepage": 9,
        "oneTapAway": 1,
        "notFound": 1,
        "homepageTappable": 7,
        "homepageTextOnly": 2,
        "whatsappAnywhere": 4,
        "formAnywhere": 3
      }
    },
    {
      "sector": "health",
      "measured": 11,
      "performance": {
        "median": 69.5,
        "poor": 4,
        "needsImprovement": 5,
        "good": 2
      },
      "accessibility": {
        "median": 84,
        "below90": 10
      },
      "contact": {
        "reviewed": 10,
        "onHomepage": 8,
        "oneTapAway": 2,
        "notFound": 0,
        "homepageTappable": 5,
        "homepageTextOnly": 3,
        "whatsappAnywhere": 1,
        "formAnywhere": 4
      }
    },
    {
      "sector": "professional",
      "measured": 12,
      "performance": {
        "median": 64.5,
        "poor": 1,
        "needsImprovement": 9,
        "good": 2
      },
      "accessibility": {
        "median": 84,
        "below90": 10
      },
      "contact": {
        "reviewed": 12,
        "onHomepage": 10,
        "oneTapAway": 1,
        "notFound": 1,
        "homepageTappable": 7,
        "homepageTextOnly": 3,
        "whatsappAnywhere": 1,
        "formAnywhere": 3
      }
    },
    {
      "sector": "trades",
      "measured": 12,
      "performance": {
        "median": 63,
        "poor": 0,
        "needsImprovement": 10,
        "good": 2
      },
      "accessibility": {
        "median": 85,
        "below90": 8
      },
      "contact": {
        "reviewed": 12,
        "onHomepage": 6,
        "oneTapAway": 4,
        "notFound": 2,
        "homepageTappable": 4,
        "homepageTextOnly": 2,
        "whatsappAnywhere": 2,
        "formAnywhere": 6
      }
    }
  ],
  "regions": {
    "retail": {
      "Beirut": 4,
      "Mount Lebanon": 4,
      "North": 2,
      "South": 2
    },
    "hospitality": {
      "Beirut": 3,
      "Mount Lebanon": 3,
      "North": 3,
      "South": 3
    },
    "health": {
      "Beirut": 2,
      "Mount Lebanon": 3,
      "North": 2,
      "South": 2,
      "Bekaa": 2
    },
    "professional": {
      "Beirut": 6,
      "Mount Lebanon": 6
    },
    "trades": {
      "Beirut": 8,
      "Mount Lebanon": 4
    }
  },
  "selection": {
    "candidatesTried": 172,
    "outcomes": {
      "social profile or listing instead of a website": 6,
      "did not load": 44,
      "included": 60,
      "placeholder, empty or not a homepage": 9,
      "error page (HTTP 4xx)": 8,
      "excluded on reading (not a business or wrong sector)": 9,
      "no sign of serving Lebanon": 10,
      "could not be verified (bot check)": 7,
      "parked or for sale": 18,
      "duplicate": 1
    }
  }
}